Apr 28 2010
On Monday, Jeff and I was joined by Businesswoman Extraordinaire Lorraine Ball of Roundpeg. The initial intent of the show was to discuss small business strategies in a down economy. However, with her wealth of knowledge, Lorraine provided us with several golden nuggets ranging from surrounding yourself with the right people, to focusing on a niche to grow from. Below is a sampling of what Lorraine graciously shared with Jeff & I.
- Define your niche.
- Define your target market. Determine who are the best clients for your business.
- Continue to spend and invest in your company. You may have to make adjustments but continue to invest.
- Be prepared when the economy turns around.
- Look at priorities. Separate the nice to dos from the must to dos.
You may download or listen to the show by clicking here.
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